Greg Horn - Quality of Life

Celsius®

The world’s first calorie-burning soda. Greg and Irina Lorenzi created Celsius as part of Specialty Nutrition Group’s science-based functional food and beverage initiative. Celsius was licensed and ultimately sold to a local beverage distributor, who has built a successful public company around the product.

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When it comes to early stage growth companies, Greg knows the difference between a Company and just a concept car, a critical distinction for management and investors



Jim Todd, Former Managing Director, Great Spirit Ventures (first funding source for Brand New Brands)

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