Greg Horn - Quality of Life

GNC Live Well

Mega Men®

The best-selling men’s multivitamin in the world, with sales topping $100 million per year.  Greg created Mega Men® in 1991 as part of the strategy to move toward advanced, research based products under the GNC brand.

Preventive Nutrition®

A full range of advanced nutritional formulations for specific conditions.  Greg created Preventive Nutrition® in 1992 as part of the move toward research-based products.  Today the Preventive Nutrition range does over $100 million in sales through GNC stores.

Pro Performance®

A science-based range of safe and efficacious sports nutrition products. Greg and his team at GNC re-created Pro Performance in the mid-1990’s as part of the move toward research-based products.  Today the Pro Performance range does over $100 million in sales through GNC stores.

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Greg understands people and business like few others I know. He’s got a talent for spotting big ideas while the rest of us are still thinking and then he backs those ideas with action.



Steve Allen, Former Head of Business Development and Licensing, Nestle S.A.; Founder, Nutrition Capital Network

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